USAPEEC Food Truck Promotion in Taiwan - Part 1

A USAPEEC food truck will be created to deliver the brand image in a very direct and creative way for a consecutive 2 weekends in Taipei. Sampling delicious chicken tasting boxes to allow consumers to taste U.S. Chicken by filling in a quick survey. Interact with consumers face-to-face via mini-games and attract them with branded incentives. The food truck event also has a strong link with the charity action. For the surveys completed in the food truck event, USAPEEC will donate a total of 1,600 U.S. chicken products to a local charity organization to help the vulnerable children and families.

-Participant: local consumers

-Location: 6/29-30@HuaShan 1914 Creative Park (??), 7/6-7 @YuanShan Park (??) Taipei area